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This is
Kate Dwinell Co.

My ADHD Type A brain LOVES doing the sh*t that you hate...

My passion is helping manage & support 6+7 figure business owners, so they can focus on making more money and the things they love in their business, so they can stop drowning in all the systems and operating tasks.

To break it down, my job is not about JUST taking things off your plate, creating copy and paste systems, and giving vanilla support; I'm about creating a backend that supports YOU, and your business growth that saves you a HELLA amount of time and mental space! Every strategy, system, automation, and support I whip up is custom-tailored just for YOU and your business.

owner, founder & CEO of Kate Dwinell Co.

Hi Hi Hello Again,
My Name is Kate Dwinell




Ever since I was a kid, I was a control freak (still am, that’s why I am so good at what I do lol) and I was OBSESSED with managing everything. I always lived life on my own rules and never let anyone tell me what I could and couldn’t do. And if someone told me I couldn’t do something, I would literally make it my life mission to prove them wrong. Enneagram 2w3 ova here!

And in 2022, my agency was born. 
What started as That Mama Kate Virtual Assistant services has grown, scaled, and evolved into Kate Dwinell Co, Online Business Management & Virtual Assistant services for the 6+7 figure business owners.

Our superpower is taking your chaotic mess of a business to a thriving smooth operating money-making machine.

And what I learned from working with our amazing clients, is that we are really freaking good at the things you either hate or don’t have the time to do. 

I have learned the ins and outs of loads of different industries, what works, what doesn’t, how to simplify and streamline, and just basically how to do anything and everything under the sun (minus coding, we really aren’t fans of that but everything else is typically fair game)

Basically, my business is built off of me loving to do the things you hate in your business… 

Why do I love this? Lol good question, lets chat about it…

What a freaking win win situation.

I believe:

That you can have it all. The business, the money, the family, the lifestyle, travel, etc.

I’m not about:

Toxic people & behaviors, not getting enough sleep, bad coffee, bad parenting (don’t even get me started) & snakes. Definitely no snakes.

You can find me:

Snuggling my girls, supporting my clients, laughing with my hubs, re-reading ACOTAR, or hiking. Oh and probably hanging with my mom, she is my best friend.

Currently:

Watching:
New Girl or How I Met Your Mother… my 100th time for both lol


Drinking:
An Iced Caramel Latte with extra caramel or a white monster, duh.


Reading:
A Court Of Mist and Fury, always.


Craving:
Chicken Nuggies & Fries, forever.


Listening:
NF,  always on repeat

Watching:
New Girl or How I Met Your Mother… my 100th time for both lol

Drinking:
An Iced Caramel Latte with extra caramel or a white monster, duh.

Reading:
A Court Of Mist and Fury, always.

Craving:
Chicken Nuggies & Fries, forever.

Listening:
NF, always on repeat

Marina is all about stand out, yet timeless design rooted in strategy that helps bring your personality to the forefront.  After 10+ years in the fashion & brand design industry her favorite thing is helping business owners level-up their online presence to attract their dream clients.

Marina Dove

Hannah has a passion for helping women entrepreneurs get back to doing what they love most. She thrives on taking the behind-the-scenes chaos off your plate—whether it's managing admin tasks, overseeing website platforms, or implementing creative solutions. 

Hannah Huber

With 8 years in the copywriting world, Nikki loves collaborating with various niches. Her favorite are heart-centered brands paying it forward and passionate about seeing women succeed. When she’s not writing for clients, she’s working on her first novel, reading, exploring the PNW, and binge watching The Office.

Nikki Newbauer

Creative Design Genius

Admin & Marketing Guru

Copywriting Wizard

The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team The Dream Team 

Are you ready to work with a team that treats your business like our own?

"Working with Kate is a game-changer. She will whip your business into shape, and help you take your business to the next level. Before I started working with her I was feeling disorganized, unsupported, and frustrated. After I started working with her my business was organized, streamlined, and firing on all cylinders. If you are thinking about working with Kate, I highly recommend it."
Shereen Thor

Testimonials

Before working with Kate, I was overwhelmed with the amount of work on my plate to keep my agency running. Prioritizing my clients meant that so many other things fell off the list simply because there wasn't enough time and no one I trusted to get it done. After working with Kate, I finally feel like I've got someone in my corner who has got my back in running the business. Because she's a jane of all trades, she can jump in wherever she's needed and I always know she's going to get the job done and probably get it done better than I could! I would not have the confidence to continue to expand my business without knowing that Kate is on my team to help make it happen.
Emily Hall

Testimonials

"I have really enjoyed working with Kate. So much so that I have referred a lot of my clients to her. I appreciate her dedication to my business , her communication and overall followthrough. I have been very happy with our work together!"
Michelle Hartzman

Testimonials

Could not have survived and thrived without Kate and her team! She was an extension of my business and I will forever be grateful for her! I have a lot of ideas and Kate was always positive and more than willing to take on my extravagant ideas and creative mind. She poured into all aspects of my business, all of my IG accounts, constantly offering ideas for content and loved every bit of it!!
Camryn Clair

Testimonials

Kate literally hit the ground running. She blew my expectations out of the park. She had everything done in such a timely manner and the results were better than I could have done LOL! Her attention to detail is definitely a huge asset to business owners who wear multiple hats. Do yourself a favor and quit trying to do it all and let Kate be your right hand gal! Seriously so thankful for her!
Mindy Hancock

Testimonials

Kate is amazing. I was struggling with client communication and organization in my online business, and had some not so great experiences with hiring a VA to help previously. I knew Kate for quite some time (back when she was doing business coaching) so I knew she was a stand up gal from the get go! I decided to ask for help and when I say she stepped in and SHOWED UP... I am still floored at just how much she's helping me have time to do the things I truly love in my business and not worry so much about scheduling, responding, etc.  Kate has given me the most valuable thing, time to do what I love. I will forever be grateful for her help. #clientforlife
Shawna Poliziani


Testimonials

Bringing Kate on board has been a game-changer for my content strategy, seriously freeing up my time and energy to focus on other areas of my business. She's quick on the uptake, seamlessly adapting to our software, processes, and strategies like she's been part of the team forever. And speed? Kate delivers quality content at lightning speed, yet still keeps it friendly and personable every step of the way. Her work's been a huge relief for me—knowing I've got someone reliable and super skilled handling the content front. It's like having a business ally who just gets it!
Tirzah Cave


Testimonials